Privacy Policy
Last updated: 1 January 2024
Introduction
PCD Industrial ("we", "our", "us") is committed to protecting the privacy of visitors to our website (pcd-flowmeter.com) and users of our services. This Privacy Policy explains what personal data we collect, why we collect it, how we use it, and your rights in relation to it.
By using our website or submitting any form on it, you agree to the collection and use of information as described in this policy. This policy is effective as of 1 January 2024.
Data We Collect
We collect the following categories of personal data:
Contact Form & Quote Requests When you submit a contact or quote request form, we collect your name, company name, email address, phone number, and the content of your message. This data is used solely to respond to your inquiry.
Website Analytics We collect anonymised usage data including pages visited, referral sources, approximate geographic location (country/region level), device type, and browser type. This data does not identify you personally.
Cookies We use essential cookies required for the website to function. We do not use tracking cookies or third-party advertising cookies without your explicit consent.
Communication Records If you correspond with us by email, we may retain those communications to handle your request and for quality assurance.
Legal Basis for Processing
We process your personal data under the following legal bases:
Contractual Necessity — When processing is necessary to fulfil a contract with you or take pre-contractual steps at your request (e.g. providing a quote).
Legitimate Interests — When processing is necessary for our legitimate business interests, such as responding to product inquiries, improving our website, and preventing fraud — provided those interests are not overridden by your rights.
Consent — For non-essential cookies and marketing communications, where we have obtained your explicit consent. You may withdraw consent at any time.
Legal Obligation — Where processing is necessary to comply with a legal obligation (e.g. tax, export control records).
How We Use Your Data
We use collected data for the following purposes:
- Responding to inquiries, quote requests, and calibration scheduling
- Processing orders and managing customer relationships
- Sending product updates or technical information where you have requested or consented to receive them
- Improving our website content and user experience
- Detecting and preventing fraud or abuse
- Complying with legal obligations including export control regulations
We do not sell, rent, or trade your personal data to third parties for marketing purposes.
Data Sharing
We may share your data with:
Service Providers — Trusted third-party processors who assist us in operating our website and business (e.g. email delivery, hosting, analytics). These parties process data only on our instructions and are bound by confidentiality obligations.
Legal Requirements — Where disclosure is required by law, court order, or regulation, or to protect the rights, property, or safety of PCD Industrial, our customers, or others.
Business Transfers — In connection with a merger, acquisition, or sale of assets, your data may be transferred. We will notify you before your data is subject to a different privacy policy.
We do not share personal data with third parties for their own marketing purposes.
Data Retention
We retain personal data only for as long as necessary for the purposes for which it was collected:
- Inquiry and quote data — 3 years from the date of last contact
- Customer transaction records — 7 years (to comply with Indian tax laws)
- Website analytics — 26 months (anonymised)
- Email correspondence — 3 years from the date of last communication
After these periods, data is securely deleted or anonymised.
Your Rights
Depending on your jurisdiction, you may have the following rights regarding your personal data:
- Access — Request a copy of the personal data we hold about you
- Rectification — Request correction of inaccurate or incomplete data
- Erasure — Request deletion of your personal data where there is no overriding legal basis for retention
- Restriction — Request that we restrict processing of your data in certain circumstances
- Portability — Receive your data in a structured, machine-readable format
- Objection — Object to processing based on legitimate interests
To exercise any of these rights, contact us at privacy@pcd-flowmeter.com. We will respond within 30 days.
Data Security
We implement appropriate technical and organisational measures to protect your personal data against unauthorised access, accidental loss, destruction, or alteration. These measures include:
- TLS encryption for all data transmitted to and from our website
- Access controls limiting data access to authorised personnel only
- Regular security assessments of our systems and third-party processors
- Incident response procedures in case of a data breach
No method of transmission over the internet is 100% secure. While we strive to protect your data, we cannot guarantee absolute security.
Contact & Complaints
For questions about this Privacy Policy or to exercise your data rights, contact:
PCD Industrial — Data Privacy Email: privacy@pcd-flowmeter.com Address: PCD Industrial, Thane, Maharashtra, India 400601
If you are unsatisfied with our response, you have the right to lodge a complaint with your local data protection authority. Indian residents may contact the Ministry of Electronics and Information Technology (MeitY).
